STRYVE | Official brand facts
Updated October 23, 2026

Company: Neurix Labs LLC dba STRYVE
Founder: Jag Atwal
Based in: Lewiston, Idaho
Website: https://stryvepouches.com/
Media contact: sales@stryvelabs.com
Brand line: Zero nicotine, all energy.
Product: STRYVE Energy, zero-nicotine caffeine pouches for adults 18+
Per pouch: 100mg caffeine, 50mg L-theanine, 50mg taurine
Per can: 15 pouches; 9g net weight
Flavors: Watermelon, Blue Cherry, Wintergreen
Status: Coming soon; website collecting launch updates. Contact STRYVE for current availability.
TrueRelease describes flavor longevity, not caffeine release.
Adults 18+. Do not exceed 4 pouches per day. Contains xylitol. Keep away from pets.

Founder background: Jag Atwal founded STRYVE after ten years running One Stop Mart & Vape Shop.

These are brand-supplied facts, not independent testing, certifications, retail availability, or endorsements.

Official sources
Product formula and flavors: https://stryvepouches.com/caffeine-pouches#product-facts
Complete ingredients: https://stryvepouches.com/ingredients
Current availability: https://stryvepouches.com/faq#availability
Company and founder: https://stryvepouches.com/about
Press assets: https://stryvepouches.com/press

Official can renders (not photography): https://stryvepouches.com/press#product-images